AI, Machine Learning & Deep Learning
1.
Intelligent Look-Alike Audience Engine for Scalable Acquisition
Background
A leading digital marketing team wanted to scale audience reach without inflating budgets or relying on slow, manual ML workflows. They needed a way to discover new high-intent audiences in near real time.
Problem
Traditional look-alike models needed retraining each time a new audience was added. This slowed campaign launches, raised infrastructure costs, and caused inconsistent results – especially with small samples or large consumer datasets.
What We Achieved
We developed a modern, scalable audience-expansion engine that accurately identifies high-value look-alikes – without needing retraining for each new input. This allows real-time similarity scoring and quick decision-making for marketers.
Impact
86% targeting accuracy
outperforming legacy models.
32% reduction in infrastructure cost
by avoiding retraining cycles.
Instant model availability
boosting agility for growth campaigns.
A future-ready engine that expands brand reach with precision, speed, and lower cost—unlocking campaign performance at scale.
Who Will Benefit
Scale your marketing with smarter audiences.
2.
Hyper-Personalized Recommendation Engine for Real-Time Consumer Engagement
Background
An omnichannel retailer wanted to deliver highly personalized product recommendations across digital touchpoints, but their existing system barely used their rich customer data.
Problem
Only 10% of customer data was being activated. Models took too long to train, couldn’t handle millions of customer records, and failed to support real-time recommendations – leading to lost conversions.
What We Achieved
We designed a personalization engine to generate billions of digital propensities from signals such as browsing behaviour, product attributes, and Customer 360, and to serve them as real-time propensity scores. This enabled precise next-best recommendations across channels.
Impact
19% revenue uplift
from accurate targeting.
Fully Automated BI Lifecycle
trusted KPI definitions across all business units
Operational Consistency at Scale
A flexible, future-ready BI foundation for advanced analytics and automation
A modern, scalable BI backbone that boosts reliability, accelerates reporting, and builds organizational confidence in supply chain insights.
Value Proposition
A connected, automated manufacturing intelligence framework that enhances speed, accuracy, and operational agility.
Who Will Benefit
Upgrade your plant intelligence—automate manufacturing insights with a modern BI engine. Talk to us.